The Bettii Pod

The Bettii Pod's marketing campaign masterfully blends fruit imagery with an urban Japanese aesthetic to promote their public menstrual cup cleaner. The playful fruit visuals de-stigmatise menstrual health, while the neon, graffiti-style Japanese designs boldly challenge period taboos. This striking, dual-themed approach captures attention across digital and physical spaces, effectively conveying the product's innovative, culture-shifting ethos.